Including your web site address or URL in all your print media. But don’t stop there. Realize that readers don’t necessarily take your web site address from your ad and type it into their Internet address bar. Often, readers remember some other key item from your ad, such as the product name or tagline, and search that phrase in a search engine. That means your print media needs to prominently display your company name, product name, tagline, or any other pertinent descriptor or keyword your customers would remember. Therefore, before you design your ad, think like your customer and create a list of keywords they would likely search for if they were looking for your product. Then, include those words in your print media so you can reinforce the message into the readers’ minds.
You can make some of the following changes as the need for reprinting arises.
• Annual Reports
• Return Envelopes
• Appointment Cards
• Sales Sheets
• Business Cards
• Shipping Containers
• Business Reply Cards
• Statements
• Customer Survey Literature
• CVs
• Estimates & Proposals
• FAX Cover Sheets
• Flyers, Door Hangers, Coupons
• Holiday Cards
• Instruction Manuals
• Invoices
• Letterhead
• Menus Tent & Comment Cards
• Postcards
• Price Sheets
• Product Literature
• Products & Product Tags
• Reminder Cards & Letters
Presented By
MI Printing
Phone: 623.582.1302
Email: sales@printinginaz.com
