Wake up your customer source with multiple forms of marketing materials that push the same products or services with the same message. Postcards, posters, catalogs, banners, brochures, rack cards, table tents, and other print marketing materials can all be used in conjunction with one another as well as television and radio spots, magazine and newspaper advertisements, and your online and social marketing.
The Early Bird Gets The Worm
Market early and often. Repeat. Often the first one out of the gate is the one that sticks with customers, and the one they’ll respond to. The average paying customer will have to be exposed to your message several times before they buy. Focus on your audience, beat your competition to the punch, and reinforce with continual marketing to optimize profits.
It's still a tradition in many households, and can become a thing in others with the right push. Your exact broadcast will depend on what you sell. Retail can focus on cleaning supplies. Restaurants can offer easy take-out for between-cleaning fortification. Any business could hold a before-and-after photo contest to sell pretty much anything.
Track and Understand Your Responses
One of the biggest mistakes you can make as a marketer is to neglect to include a way to measure your response rate, conversion rate, customer demographics and return on investment. The more you know about how your customers respond, the easier it will be to understand your marketing strategy with predictable and successful results.
Share Your Load
You don’t have to be the only person working on your project. Out source your graphic design, business printing, and mailing to save time and money. You’ll be able to focus on what you do best while being confident knowing your marketing materials are being carefully produced and delivered by marketing experts.
For more attention getting ideas for your next printed advertising piece give MI Printing a call at 623.582.1302 and lets talk about next your printed items.
MI Printing, LLC